What would you hand off, if you had someone to hand it to?
Most trades owners have never had that option. Now you do. Start with one quick fix: I take the worst piece off your plate in a week or two.
Systems That Set You Free.
The cost of carrying it all yourself
There's only one of you.
Most trades owners are the whole back office: the estimates, the invoicing, the follow-up, the website nobody’s touched in a year. The catch is that it all lives on one person, and that person is also running the jobs.
How I help
Three ways in, depending on where you are.
- You know exactly what’s broken. One fix, one price, done in a week or two. Most people start here.
- You know something’s off but not what. We find it on a call, then scope the cleanup. Files, contacts, online presence, whatever’s tangled.
- It’s working and you want it to stay that way. I run it monthly. Your past customers hear from you, your reviews stay fresh, your systems keep humming.
PROOF IT WORKS
One fix. Then she came back for more.
Donna runs Cabral Carpentry & Painting. She’s great at the work. The back office was buried.
BEFORE
AFTER
“I’m good at the front door. Managing the employees, doing the estimates, sending the bills. But the website, the social media, the QuickBooks? That was a mess. I can’t do everything. Taming Your Tech totally revamped the back door of the business.”
— Donna Cabral, Owner, Cabral Carpentry & Painting
Donna was already getting estimate requests. What changed was the kind:
NEW ESTIMATE REQUEST
Renovation + demo work on a home in Dedham, MA
“My wife and I are closing on a house in July and are looking into estimates for some renovation and demo work… we would love to set up a time to talk and have you come by the house.”
(Homeowner inquiry via the new website. Name and contact details removed for privacy.)
Six weeks on, she’s booked more work with me and I handle her tech questions as they come up.
Real experience. Not just theory.
Hi, I’m Betsy.
I spent 25 years in operations, 13 of them building the systems behind a startup’s growth across 20+ countries. Small trades businesses don’t have an ops team or a systems person. Now they have one.
Built for Companies with 800 People. Now Applied to Companies with 8.
Most of these are from my years as VP of Business Systems at Appfire. Different scale, identical job: find what’s broken, build the system, make it run without me.
Ready to See What's Possible?
You’ve already built a solid business. You don’t need to overhaul everything, just find the right first step. Let’s talk it through.